Three Secrets to Getting More Online Reviews

Today, more and more people are turning to the Internet to learn more about the quality of service a business can provide. In fact, 88 percent of consumers trust online reviews as much as they trust a personal recommendation from a loved one.

The best way to take advantage of that statistic is to gain as much positive online reviews as possible. Unfortunately for many businesses, that is easier said than done. To help you out, here are three “secrets” to acquiring more online reviews from customers:

Proper Training

It all starts with your staff. Consider regular training sessions about best practices for dealing with customers. When you center your business on customer satisfaction, the quality of your service rises, and so will the number of reviews you get from customers.

Just Ask

Sometimes, a direct approach is necessary. After providing a product or service to a customer, don’t be afraid to ask them to leave a review. Follow up the request by telling customers that you value their opinions and are looking for ways where you can improve the quality of your service.

Acknowledge Reviews

When you do receive a review, be sure to respond to it! A quick “thank you” to the author of the review is a great way to encourage more people to leave reviews. Don’t forget that people have taken the time to write a review, so be sure to show them how much you appreciate their effort.